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January 2011 Edition   

Founder's Monthly Message

Happy New Year 2011!

Welcome to the first edition of the business couch, the communication forum of the
business support initiative.

Firstly, congratulations to the 239 Key decision makers of businesses, who utilized
valuator™ and evaluator™ before the deadline of December 15, 2010 and conducted macro level analysis of their businesses. In all cases, with pleasure, participants received confidential, complimentary and comprehensive reports of the overall statuses of their businesses. If this opportunity was missed by your business, please contact me directly.

As a new initiative and in the most simplistic and pragmatic ways, business couch is designed to discuss complex business issues, which are important to small and mid-size businesses.

Furthermore, business couch shares key elements of business success, which are preached and practiced daily by my Senior Executive Associates & Affiliates and I in coaching the key decision makers of small and mid-size businesses in realizing their inherent business potentials and materializing their goals and dreams.
So, be sure to read the content and convey your thoughts and questions to us.


Rahmat Ushaksaraei

t: 416 - 275 - 5543
business support initiative

need business support?
As part of a mandate in supporting small and mid-size businesses, we are pleased to furnish the key decision maker(s) of a business with an opportunity for a fully subsidized, one-on-one, private and confidential business chat. Interested? click here

quick business tips!

Question: What are the 3 fundamentals of any business?

Our Response: CSA; C: Cash & Finance, S: Sales & Marketing and A: Administration. In a simple analogy, a tripod, where its legs are CSA is supporting a crystal ball, the business, placed on the top of it.

Question: Is it possible to focus on one of the 3 fundamentals of a business without eying the other two?

Our Response: Absolutely Not. Think of it this way; is it possible to shorten of lengthen the size of only one of the legs of business tripod without putting it off balance?

Knowing and appreciating the DNA of a business!

Although in numerous occasions and in various business articles I have touched upon the topic of DNA of a business and the critical role of its key decision maker(s) towards it, in an evolving and competitive market, it seems that more emphasis than ever is needed to be placed on this matter.

In any business, in its most simplistic form and shape, its DNA is comprised of People, Process and Information. This is why:

People: The most important and fundamental and infrastructural element of any business is people; i.e. without people a business will cease to exist. Furthermore, People is the major attributer to the dynamism of a business.

Process: Since process defines all necessary interactions within a business, as a road map, it is the main cohesive factor in streamlining all existing talents and resources towards reaching business goals and objectives. Without process, the collective behaviour of a group of people within a business will not be in harmony. Furthermore, time, resource, effort and energy will be wasted.

Information: Information is the single dominant element when people communicate in general and within a business in specific. Inevitably and in any business interaction, one disseminates information and the other one receives it. Also, while adhering to processes that is designed to streamline all activities within a business, interactively information is sent back and forth. As the result, once again, information will flow to either enhance a process or dissolve it all together. So, in a nutshell, the bi-directional flow of information always will be part of any business.

In reality, in many failed cases, when root caused, the trivial concept of
People-Process-Information was found to be the most overlooked element by the key decision makers of those businesses. Now, if this concept is so simple and is a must for any business, why it is not an integrated and respected part of every business?

To answer this question, the issue is not about "why" and is rather about "how". In other words, since 
People-Process-Information is an inseparable part of any business, every business has adapted some sorts of it, yet the issue is about how has this phenomenon been configured and incorporated in a business and how well its internal interactions are understood!; i.e. architecture of the delicate balance between three elements of People, Process and Information is an art, which is required to be mastered by the key decision maker of a business!

Now the main questions are:

1- How well has the
People-Process-Information phenomenon been put into perspective in your business?
2- How well does the 
People-Process-Information phenomenon function in your business?

If in doubt, do not hesitate to contact me directly.

About the author: Rahmat Ushaksaraei is an Accredited Associate of the Institute for Independent Business (IIB), Founder of GeBTL, Global executive Business & Trade Links, the only global top level executives' business platform, Founder of Bio Wood Pellet, representing the North American producers of the wood pellet in the global market, President of the accrete, The Business Excellence Realization , an author, presenter, Professional Engineer (P.Eng.), Project Management Professional (PMP), renowned expert in Concept, Project, Process, Quality and Communication Management,  business executive and leadership coach to large corporations, business mentor and advisor to small and mid-size businesses, pioneer of Diamond Total Management (DTM)business excellence model and Human Intelligence Management (HIM)and Human Emotion Realization (HER)methodologies and architect of the valuator™ and evaluator™ business evaluation tools for small and mid-size businesses. Rahmat Ushaksaraei may be reached at:

Congratulations to the 239 Key decision makers of businesses, who utilized valuator™ and evaluator™ before the deadline of December 15, 2010 and received the complimentary and confidential reports on their businesses!

valuator™ and evaluator™

- As a key decision maker of a business, have you ever wondered that why despite your personal business vision, mentoring of the others at every possible step of the way and even managing some of the related business tasks to the smallest details on your own, it seems that there is always something, which prevents you from reaching the desired result?!

- Did you ever wish that there was something, which would point out the exact problems to you confidentially, recommend some of the possible solutions privately and allow you to deal with the issues on your term and at your leisure?!

Based on the proprietary principle of People-Process-Information™ methodology, valuator™ and evaluator™, are simple, to the point, pragmatic, unsurpassed and revolutionary 17-questions business evaluation tools that allow a key decision maker to conduct an automatic macro level analysis of a business of any nature at his/her leisure. For further information, please click on the image below:

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